I love what I do! I am a Realtor for a FUNomenal company, as well as a sponge when it comes to all things Social Media. One of the reasons that I embrace this new forum is because of the vast reach it has, and I realize that in our Society, this is oftentimes how we get things done. We reach out beyond our borders and relay information to the masses!
Did you know that as a Seller, once your home is listed on the Multiple Listing Service, it is automatically sent out to dozens of websites?
Not just local ones either! Your listing can be seen as far away as Russia or a tiny village in Cambodia (provided of course they have internet).
What does this mean for you? It means that you no longer have to rely on a weekly advertisement in the local newspaper!
It means that a webpage can be created SPECIFICALLY for your home, and will be seen by an innumerable amount of people.
Why is this important, you may be asking yourself? Because regardless of how much money is spent on advertising, the main goal is not to spend thousands of dollars, but to reach thousands of consumers! One of them is bound to be interested in your home!
We, as Realtors, strive to make sure that we give as much information as possible (without security codes of course) to the potential buyers that will be interested in seeing your home.
Some agents even post blogs all about your home, giving not only the details/specifics of your home, but the feel of it. The comfort, the spaciousness, the love that you have experienced living in your home. All of this now translates well on the web, and it is important that you take full advantage of it.
I’m not saying that traditional ways of advertising a home for sale are wrong or ineffective. There was a time and place for that…
kinda like the horse and buggy…it has been replaced to be more efficient…faster…reliable.
How do you feel now that you know this? Does it bother you or excite you to have that kind of reach? Please leave a comment…I’d like to know!


